Website Design that WORKS

"In FX Digital we have experienced everything we had hoped, with a friendly, flexible and professional service putting its customer interests as the highest priority."

Paul Jessop
Managing Director
Synergy Nutrition & Fitness Ltd

"We have recommended FX Digital to several of our Customers and Suppliers who are pleasantly surprised at the cost.

I would definitely recommend FX Digital to any Company who is looking to set up a Web site, and look forward to discussing further additions to ours in the near future."

Nick Duffy
Managing Director
Nick Duffy Converting
Services Limited

"On behalf of Promark Promotions, I would like to take this opportunity of expressing my gratitude to you and Julie for the excellent work that FX Digital did in designing our website."

Barry Watkins
Principle
Promark Promotions

"Your redesign is responsible for a 1000% improvement in our Internet Business and the income generated from our "new" site has repaid your fee a dozen times over."

Howard J McCoy, III, RN
President / CEO
Accessible Journeys Inc

"During the period that we worked together with FX Digital Pty Ltd (formely Website Designs), we found their service to be highly satisfactory, consistently demonstrating the highest level of professionalism and expertise in areas of both technical development and customer
service."

Alan Greenberg
Managing Director
Invex Capital Limited

Qualifications...

When searching for a high quality/guaranteed product/service, FX Digital has continually proven to be a leader in this industry. This is demonstrated in the following ways:

FX Digital specialise in helping businesses to grow utilising Internet based technologies and business acumen, whilst also utilising economics of globalisation in order to deliver products and services at highly competitive prices.

FX Digital is unique in that early on when the Internet was still relatively young and most businesses still thought it novel to have an Internet presence, the founders of FX Digital were busy setting up Cyber Aspect Publishing. Cyber Aspect Publishing a division of FX Digital Pty Ltd, have been involved in the development of news articles, feature articles, software and hardware reviews and the development of original content since 1999. Over the years we have reviewed software/hardware for the likes of Microsoft, Adobe, Macromedia, 3com, Corel, Borland, Netobjects, Panorama Technologies, Robert McNeel & Associates plus many, many others.

With the establishment of Cyber Aspect, FX Digital has a vehicle to not only clearly demonstrate their expertise but also from which they can ensure all staff members are fully aware of the latest software development tools, techniques and trends, thus ensuring our clients of the very best advice based on resources and knowledge not readily accessible to our competitors.

Not only are FX Digital completely aware of the latest technologies, market trends and such like, we realise that in this day and age economics of globalisation are a necessity for every International Business, we are no different. By utilising our exceptionally strong project management skills, coupled with proven project methodology we offer our larger clients true development cost savings. By utilising Industry experts from around the world, we can offer our clients true cost savings in much the same way that many other much larger International Corporations have regional manufacturing plants set-up in countries to maximise overall cost savings, whilst helping the local region and also delivering the finest quality products.

As FX Digital is a relatively small company we pride ourselves on the levels of service and support we give to our customers. Maintaining constantly high levels of service and support ensures us of continuous growth and support, it helps with client retention and it is something that everyone employed by FX Digital is committed to providing.

• Helping You To Grow Your Business
• Highly experienced staff members
• Continuous ongoing training
• Economics of Globalisation
• Superior Levels of Service and Support.

The founders of FX Digital have specialized in helping businesses grow utilizing Internet based technologies since 1996. Not only are our developments based on technical excellence but they are also designed utilizing our business acumen and as such they are designed to help our clients maximize business opportunities, corporate branding opportunities whilst also possibly reducing costs, streamlining business processes and improving customer service.

Whilst developing this proposal we have identified the following specific needs:

• Present Information Professionally

With your competitor only ever a click away on the Internet engaging and entertaining a website visitor is becoming ever more important. By utilising professional highly qualified and experienced graphic designers who utilise the latest graphic design techniques and tools, we ensure our clients' websites leave a great first impression, leading visitors to explore your Website further.

• Increase Lead Generation

FX Digital are highly experienced in online lead generation techniques, demonstrated easily by stating that you yourself found our website and were impressed enough to get in contact with us, and although this is a simplified method of demonstrating lead generation our experience encompasses such things as email marketing, newsletters, reciprocal links and many, many other areas. Not forgetting of course that the actual design processes employed need to direct people to wanting and then being able to contact you.

• Save time, increase productivity

By having an FX Digital professionally designed Website you will find that the time taken to traditionally handle general enquiries, etc. will be reduced dramatically as people are directed towards your website to gain answers to common questions, to find out details about your company and its services and products. Not only will your sales staff have more time to follow up pre-qualified leads generated by the Website but your traditional promotional costs will also be reduced. As the need for brochures diminishes so you will need to send out fewer brochures saving both time and money.

FX Digital understand the threats and benefits associated with having a successful Internet presence, for example having a successful website will increase the number of business opportunities presented via the Internet. Existing customers, potential customers, etc., can be directed towards your website using conventional advertising methods leading to better corporate branding opportunities, allowing visitors to quickly and easily find the information they require. Such a website can and will lead to more business opportunities if marketed and promoted accordingly, whilst also potentially reducing more conventional promotional costs such as printing.

Another important aspect often overlooked in the development of a website is the actual support role, having a professional website brings with it. For example although the website may primarily be utilised by potential customers, existing customers will utilise it to communicate with support personal thus reducing the time taken by support personal answering telephone calls, etc.

Care must be taken during the actual design process to ensure that the finished product as delivered actually meets expectations, not only in delivery but also in performance terms. Care and attention must be paid especially as to how the various Search Engines will find and index each page within the Website, by doing this during the actual design phase FX Digital ensures our customers are positioned to take maximum advantage of visitors derived from such Search Engines as Google. Failure to carry out such fundamental tasks could for instance leave you with a Website that looks good but that doesn't attract these highly targeted visitors resulting in many less business opportunities.

Business Acumen is also another extremely important factor, as the FX Digital Management Team have numerous years accumulated business experience we know what works and what doesn't. This ability enables us to design websites that work, that present your business professionally as opposed to tackily and unprofessional. Because having a Website is a two-edged coin on the hand if designed and managed correctly it becomes an invaluable business tool whilst on the other hand if not designed or managed correctly it could cost you business, loose you customers and be a financial drain.

FX Digital prides itself on its project management skills, with both of our principles highly skilled in this area, backed up with software and methodology designed to ensure all deadlines are achieved and deliverables are delivered on time and to budget.

All projects that are undertaken by FX Digital are assigned to either one of the two principle directors to oversee and manage, such is the importance we assign to each project, regular weekly progress meetings ensure our team prioritises everything correctly and as such we aim to surpass all of our clients expectations.